ADVERTISING OF CHILDREN'S TOYS

Early day motion 837, tabled 3 December 2013 by Baroness Clark of Kilwinning (Labour). Signed by 31 members.

That this House is concerned that the methods used to promote and advertise children's toys are far too often gender-specific; believes this is especially noticeable in the advertising campaigns up to Christmas with separate advertisements for boys toys and girls toys; is further concerned that there is a risk that children's preferences and expectations will be channelled along out-dated traditional lines which may impact on their future educational and career choices; welcomes the progress that many retailers have made in removing unnecessary gender-specific advertising for children; and calls on all retailers to take action to end unnecessary gender-specific advertising.

Signatures by party: Labour 27, Plaid Cymru 2, Independent 1, Scottish National Party 1.